|
Written by ERIC PFANNER, NY Times
|
|
Friday, 18 July 2008 |
|
AT an annual gathering of the advertising industry a year ago in
Cannes, the environment was the topic du jour. “Be seen, be green,” one
agency urged on the invitation to its party at a hillside villa.
Al Gore, invited by another agency, delivered a message linked to “An Inconvenient Truth,” his book and film about climate change:
That the ad industry could play an influential role in encouraging
businesses and consumers to change their ways and slow global warming.
The
sun was still beating down on the Côte d’Azur last month as advertising
executives from around the world returned for this year’s festival. But
Mr. Gore was nowhere to be found, and the party buzz was about the
American presidential election, the Euro 2008 soccer tournament and
even the business of advertising itself. Green marketing, while
booming, had lost some of its cachet.
The advertising industry is
quicker than most to pick up on changing consumer tastes and moods, and
it seems to have grasped the public’s growing skepticism over ads with
environmental messages.The sheer volume of these ads — and the
flimsiness of many of their claims — seems to have shot the messenger.
At best, it has led consumers to feel apathetic toward the green claims
or, at worst, even hostile and suspicious of them.
“After 18
months, levels of concern on any issue tend to drop off,” said Jonathan
Banks, business insight director in Britain at Nielsen, the market
research company. “I fear that something similar may happen with this.” Read rest....
|
|
|
Written by Noel Sheppard, newsbusters.org
|
|
Friday, 18 July 2008 |
As my fellow NewsBuster Amy Ridenour accurately reported,
global warming obsessed media are predictably gushing over Nobel
Laureate Al Gore's call for America to completely convert all of its
electricity production to solar, wind, and other renewable sources by
2018 (photo courtesy AFP).
As they gush, fawn, and genuflect,
will press members dare to point out that Gore is heavily invested in
companies which manufacture that which he's recommending America
convert to?
After all, as NewsBusters reported on April 11, Gore admitted his financial stake in such things to an audience in Monterey, California, back in March (video available here, relevant section begins at minute 15:00):
|
|
Read more...
|
|
|
Written by Chris Horner, Planet Gore
|
|
Tuesday, 15 July 2008 |
|
CNN International seems to be a bit confused on the difference between
news programming and advertising. I've just watched a promo for "Planet in Peril
in association with Vestas" — the Danish wind-energy company. That's
how the show is being advertised, with nary a pause between the two.
"Nature has given us the wind," goes the tease; "It's time to let the modern energy industry power us."
Yes, it's time to let
them. Precisely what have we been doing to impede that? Passing laws of
physics leading to energy loss from the fact the wind is generally a
long way from the customers? Regulating the wind to be intermittent?
Good gracious, the euphemisms required to demand mandates.
"Planet in Peril in association with Vestas" was repeated at the end of the tease. Immediately following it came a promo for a travel-destination show: "My City My Life in association with Samsonite." Is this CNN or QVC? Source
|
|
|
Written by Noel Sheppard, newsbusters.org
|
|
Friday, 11 July 2008 |
In
today's "People Can Prove Whatever They Want If They Really Try Hard
Enough" moment, Swiss scientists claimed early this week that efforts
to clean the air over Europe the past three decades are responsible for
at least half of that continent's 1°C rise in temperatures since 1980.
In an interesting chicken and the egg conundrum, scientists in America claimed Thursday that global warming causes smog.
So, cleaning the air causes global warming -- which ends up leading to higher levels of smog?
Let's start with the Swiss study reported by NewScientist Wednesday (emphasis added, photo courtesy Reuters):
|
|
Read more...
|
|
|
Written by Noel Sheppard, newsbusters.org
|
|
Sunday, 29 June 2008 |
Newsweek's senior editor Sharon Begley has taken it upon herself to
publicly declare the recent floods in the Midwest are being caused by
global warming.
Those familiar with her work shouldn't be even
slightly surprised by this, as Begley was the person responsible for
the August 13, 2007, Newsweek cover story "Global-Warming Deniers: A Well-Funded Machine" which evoked widespread criticism including from one of her fellow editors.
Regardless, Begley is at it again with an article in the upcoming issue of Newsweek disgracefully entitled, "Global Warming Is a Cause of This Year’s Extreme Weather" (emphasis added throughout):
|
|
Read more...
|
|
|
Written by Alan Caruba, Warning Signs
|
|
Friday, 27 June 2008 |
|
The latest story to get scientists emailing furiously among each other
was the one in the Telegraph, a British newspaper, that all the ice
around the North Pole would melt away this summer.
This story
has surfaced before, most notably in The New York Times, and clearly
journalists should not be allowed to grapple with the extraordinary
notion that, in the SUMMER, the ice at the top of the world might
actually melt a bit because the northern hemisphere gets—what’s the
word---oh yes, WARMER!
These highly complex concepts such as
"warm" in the summer and "cold" in the winter just completely overwhelm
the ability of journalists to cope with any sign of climate change.
|
|
Read more...
|
|
|
Written by JR Dieckmann, renewamerica.us
|
|
Tuesday, 24 June 2008 |
|
After
paying $65.00 to put 14 gallons of gas in my car the other day, I came
home and sat down to watch "The O'Reilly Factor" on Fox News. I no
longer watch the arrogant Bill O'Reilly now; that was the last straw.
First out on his program was his "Talking Points" in which he discussed
the reason for the high cost of gas today. It has become painfully
apparent that O'Reilly's understanding of the issues behind the cost of
gas is as pathetic as his understanding of the reasons for our invasion
of Iraq. It's not about oil company greed, Bill, and it wasn't solely
about Saddam's WMDs. O'Reilly has been hanging around with too many
leftists in the media.
|
|
Read more...
|
|
|
<< Start < Prev 1 2 3 4 5 6 7 8 9 Next > End >>
|
| Results 29 - 35 of 60 |